the problem with the item links is that it only works if the id number matches the right item name in the second and third parameters. should work just by copying and pasting into any eq2 window, or type out the string exactly.
the name links are a lot more forgiving,
Code:
\aPC <any number> <any name>:<any name>\/a
typically it seems the number after pc will be -1 for characters out of view, while ones in view will have a number. i'm thinking this might be some form of character id, as the number doesn't appear to change per character